CLC number: TP391
On-line Access: 2020-01-13
Received: 2019-10-23
Revision Accepted: 2019-12-15
Crosschecked: 2019-12-15
Cited: 0
Clicked: 5243
Citations: Bibtex RefMan EndNote GB/T7714
Kui-long Liu, Wei Li, Chang-yuan Yang, Guang Yang. Intelligent design of multimedia content in Alibaba[J]. Frontiers of Information Technology & Electronic Engineering, 2019, 20(12): 1657-1664.
@article{title="Intelligent design of multimedia content in Alibaba",
author="Kui-long Liu, Wei Li, Chang-yuan Yang, Guang Yang",
journal="Frontiers of Information Technology & Electronic Engineering",
volume="20",
number="12",
pages="1657-1664",
year="2019",
publisher="Zhejiang University Press & Springer",
doi="10.1631/FITEE.1900580"
}
%0 Journal Article
%T Intelligent design of multimedia content in Alibaba
%A Kui-long Liu
%A Wei Li
%A Chang-yuan Yang
%A Guang Yang
%J Frontiers of Information Technology & Electronic Engineering
%V 20
%N 12
%P 1657-1664
%@ 2095-9184
%D 2019
%I Zhejiang University Press & Springer
%DOI 10.1631/FITEE.1900580
TY - JOUR
T1 - Intelligent design of multimedia content in Alibaba
A1 - Kui-long Liu
A1 - Wei Li
A1 - Chang-yuan Yang
A1 - Guang Yang
J0 - Frontiers of Information Technology & Electronic Engineering
VL - 20
IS - 12
SP - 1657
EP - 1664
%@ 2095-9184
Y1 - 2019
PB - Zhejiang University Press & Springer
ER -
DOI - 10.1631/FITEE.1900580
Abstract: multimedia content is an integral part of alibaba‘s business ecosystem and is in great demand. The production of multimedia content usually requires high technology and much money. With the rapid development of artificial intelligence (AI) technology in recent years, to meet the design requirements of multimedia content, many AI auxiliary tools for the production of multimedia content have emerged and become more and more widely used in alibaba‘s business ecology. Related applications include mainly auxiliary design, graphic design, video generation, and page production. In this report, a general pipeline of the AI auxiliary tools is introduced. Four representative tools applied in the alibaba Group are presented for the applications mentioned above. The value brought by multimedia content design combined with AI technology has been well verified in business through these tools. This reflects the great role played by AI technology in promoting the production of multimedia content. The application prospects of the combination of multimedia content design and AI are also indicated.
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